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Martin Lewis ‘interrupts’ ITV Soccer Aid with ‘important information’ for viewers


Money Saving Expert Martin Lewis had a very important message for ITV viewers as he ‘interrupted’ the coverage of the star-studded charity football match raising funds for UNICEF

Football fans had their evening interrupted by the Money Saving Expert((Image: ITV))

Martin Lewis had to interrupt ITV’s Soccer Aid on Sunday night, with an “important” message for viewers. The Money Saving Expert took over the coverage of the star-studded event, hosted by Dermot O’Leary and Alex Scott, on Sunday evening (June 9).

He began: “Hello to everyone watching Soccer Aid. I’m sorry to interrupt, but I have some important information.” But, unlike at other times when his urgent warnings can help money-savvy consumers make money by switching banks, or to get the financial help they are entitled to, his interruption was to make sure that people made the most of their donations during the event, which raised money for UNICEF.




The 52-year-old revealed that charities across the UK miss out on hundreds of millions pounds in unclaimed Gift Aid every year. Urging the public to donate to UNICEF, Martin pleaded with them to “say yes to Gift Aid”. He explained: “When most people are paid, 20 per cent of tax is usually taken off”, reports the Express.

READ MORE: Soccer Aid 2024 recap: England beat World XI 6-3

He added: “But Gift Aid means donate to charity and the charity gets your money and that tax back. Say yes to Gift Aid tonight and donate £20 to UNICEF and it becomes £25 – an extra fiver at no cost at all to you.

“And there’s more. If you’re a higher 40 per cent rate taxpayer, UNICEF still gets the 25 per cent boost, but you can claim some further tax back which you could then donate too.”

Dermot O’Leary and Alex Scott hosting Soccer Aid((Image: UNICEF/Soccer Aid Productions/Stella Pictures/REX/Shutterstock))

The Good Morning Britain star ended his segment by once again urging viewers to say yes to Gift Aid. The charity football match was held at Chelsea’s Stamford Bridge.

Former Chelsea star and manager Frank Lampard joined forces with Harry Redknapp and Robbie Williams as England’s manager in a thrilling match against Mauricio Pochettino, who returned as the Soccer Aid World XI manager.



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