The company, part of the Stellantis Group, is also counting on possible positive outcome from the India-EU FTA talks, which — if they fructify into a deal — will help it import cars at subsidised duty to India.
Maserati on Monday said it is driving in the Grecale SUV to India, priced between Rs 1.3 crore and Rs 2 crore (ex-showroom, Delhi), hoping that the growing preference for off-roaders will help it gain volumes.
“India is one of the most dynamic and rapidly-growing markets in the world… it is a fertile market for Maserati,” Philippe Claverol, head of overseas regions for the company, said.
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He said the company will introduce the electric version of the Grecale in India going forward. “India has a long-standing appreciation for luxury, and economic prospects of the country are bright. We’re very optimistic.”
With Grecale, the company looks to offer functionality, luxury, style and performance, widening customer appeal. The car accelerates from 0-100km/h in 3.8 seconds, and has a top speed of 285 km/h. Claverol said the company views the FTA talks “as positive”, and said when implemented, it will provide easier access for Indian cars to Italy.
Maserati expands in India, banks on India-EU FTA talks
Maserati expanded its presence in India, launching the Grecale SUV priced between Rs 1.3 crore and Rs 2 crore. The company plans to open new retail outlets in Delhi and Bangalore. Maserati is optimistic about the India-EU FTA talks, which could lead to reduced import duties and easier market access for Italian and Indian cars.
India could be our biggest market in 5-10 years; India-UK FTA will allow price reduction: Glenmorangies Caspar MacRae
India was poised to become the largest market for Scotland’s Glenmorangie within a decade. With the whiskey market growing at over 40% annually and a potential free trade agreement lowering tariffs on Scotch, premium brands could become more affordable. The middle class’s appetite for high-quality spirits supported this growth, positioning India as a key future market.
Ajith buys a luxurious car worth Rs 9 crore
Ajith recently finished a schedule for ‘Vidaamuyarchi’ in Azerbaijan and bought a new Ferrari worth Rs 9 crore in Dubai. He is wrapping up ‘Vidaamuyarchi’ with a final shoot in Chennai. Ajith’s next projects include ‘Good Bad Ugly’ and a collaboration with Prashanth Neel. His new car purchase has gone viral on social media.
